Small businesses have a plethora of new technology at their fingertips that they can use to help guide them toward the path of success. The best thing about the new technologies that are being created, is that they seem designed specifically for small businesses and their owners. A small business no longer needs to take out a bunch of advertising, and a small business no longer needs a p.r. person or a marketing rep. These days, a small business can everything they want in house, on their own. Perhaps the best thing to come out of the recent tech boom is the creation of social media, is allows a business to interact with customers like never before, as well as allows them to build a brand without the use of print, radio or t.v. advertising. There was a time in small business history in which that would have never been thought to exist. Even better and newer than the plain old Facebook or Twitter page, is the very fact that you can manage all of those things at one time through the use of social media apps- and on top of all that, you can manage those social media sites via the app with as little as your cellphone. Here are some of the latest and greatest social media apps for small business owners:
Hootsuite is so great because you can literally manage every single social media site from this app. You can read your tweets, your e-mail, check your facebook updates, load pictures, and a million other awesome things. The best thing is that it is so easy to use and so easy to navigate. In the end, it is as if Hootsuite is doing all of the work for you. It is really the must have app for any serious small business owner looking to make a splash in the realm of social media. There is no telling how many new customers you can attract thanks to the design and reliability of Hootsuite. There are a ton of other features that are specifically designed to make social media easier and quicker, which it already is, but still. This is definitely something anyone who is not too informed about social media should look into.
Clicktale is great for anyone that is interested in analytics and analyzing how effective their social media strategy is at any given moment. With Clicktale, you can see live statistics in real time and you can track every movement that a visitor has while on your web site or page. It is almost as if you are peeking over the person’s shoulder as they browse your site, page, profile or whatever it may be.
3. Ever Note
If you are a forgetful person, then this is the app for you. It is essentially the digital version of post-it notes, but also has many other features that will come in handy for any small business owner.
If your small business needs to deal with video conversion, check out this handbrake download.